An old standard—the press release—becomes an even more powerful publicity tool in the Internet age. That is, if it is search optimized.
By using the Internet for your press release, you’re already getting widespread and cheap press release distribution. But that cheap press release distribution will not mean a thing if reporters and freelance writers can’t access your information. That’s where search optimization comes in.
By enriching your press release with relevant keywords that search engines will find (without destroying the flow of the copy) your news will get noticed. That’s because reporters and freelance writers routinely and consistently turn to the Internet to find their stories.
If you want publicity in this Internet age, you need a search optimized press release using one of various press release formats and relying upon cheap press release distribution services.
SOHO is your source for search optimized press releases. To start, we can provide you samples of press releases using various press release formats. Then we can write it; search optimize it and send it out, using cheap press release distribution.
SOHO Prospecting: Your partner in . . . search optimized press releases.
